Top 15+ Biggest Smartphone Brands in The World by Market Share 2020

Biggest Smartphone Brands in The World by Market Share
Hi, in this article we have shared the list of largest smartphone companies in the world. In the present generation of internet and communication, the most extreme requirement for people is “Smartphones”. Humans are completely glued and sustained by this technology.

This is an enormous and obsessive business in the modern cyber world; we have many brands hitting our online and offline stores until now, out of which top 15+ are discussed below:

Two decades of this 21st century are been ruled by various brands of smartphones( where there was an evolution from mobile phones to smartphones in enhancement and applied thought of each and every basic requirement embedded in mobile phones as smart applications).

1. Samsung

Biggest Smartphone Brands in The World
Founded by Lee Byung-Chul in 1938 which has headquarters in South Korea leads the toppers list with the highest share in smartphones for 219.5 million. The bestselling phones of Samsung are “Samsung Galaxy A50, A10, A20, A40” all over the world.

This brand has an overall shipment as higher in numbers around 296.5 million units.

The latest smartphone released is Galaxy A51 5G which was launched on 9th April 2020.

This has the latest enhancements such as the Tizen Operating system and additional features like Fitness tracker, Bixby Virtual Assistant, Samsung Health, and payment services are added in Galaxy A9.

They make the best phone processor, cameras, display, and waterproof with built-in wireless charging capability. This is the first company to provide a curved screen on their phone (Galaxy note edge).

They are also the first company to mass-market the OLED display on the phone and to provide a fingerprint sensor, heartbeat sensor, iris scanner on its phone.

This also has a feature to insert an extra microSD card, which is not possible on an iPhone.The cons can be described as its software, bloatware using redundant software, poor thermal management system, and Gps slowness.

2. Apple (AAPL)

Biggest Smartphone Brands in The World
Apple is a US-based technology company focuses on launching innovative designs in computer software and hardware starting from 1976. Apple announced the launch of its iPhone XR as its latest iPhone innovations in September 2018.

The product has been manufactured by integrating breakthrough technologies from iPhone Xs with features including a next-gen Neural Engine, Face ID, TrueDepth camera system, and an advanced camera system.

The company recorded a revenue of USD 229 billion in 2017 to make its mark in the largest smartphone companies in the world by market share.

The iPhone XR dominates all other iPhone models where other bestselling models were Apple 11, Apple 8, Apple 11 Promax, and Apple XS max.

The number of units sold in 2019 is 196.2 million and in 2018 iPhone topped in the list with a gross profit of $59 billion in 2018 and revenue was around $266 billion as it sold more than 200 million phones in 2018. In 2020, Apple predicts revenue of $65 billion approximately.

The cons of this brand can be of its limited features concerning operating system and downloads whereas the pros can be described as it has elegant designs, excellent and sophisticated built-in interface, and wonderstruck camera lens. Check out the article on Siri tips and tricks to get more out of your iPhone.

3. Huawei

Biggest Smartphone Brands in The World
Founded by Ren Zhengfei in 1987 which has headquarters in Shenzhen, China. Various products of this brand other than smartphones are Smart Tv, dongles, Mobile and broadband networks, and tablets. Many telecom companies and infrastructure-related technologies are working with Huawei.

Huawei P30 Pro, Huawei Mate 20 Pro, Huawei P20 Pro, Huawei Mate X, Huawei Mate 20 X, Huawei Mate 10 Pro, and Huawei Mate 20 lite, Huawei P smart pro are some of the famous models in this brand.

These phones have features like waterdrop notch, new Kirin 980 octa-core processor, and Dual Neural Processing unit. In 2019, Huawei released its annual revenue increase to US$ 121.72 billion with an account/record of revenue of 122 billion at present.

The cons here are about having no stereo speakers, headset jacks, and nano sd card slots in some models whereas pros are such as optical and zoom feature, battery performance, and the capability of taking images in darkness.

4. Xiaomi (Mi)

Biggest Smartphone Brands in The World
This is a Chinese Multinational Electronics Company headquartered in Beijing, founded by Lei Jun. Other than smartphones, they produce MI applications, MI televisions, and personal assistants like laptops, accessories like earphones, fitness, bands, and wardrobe essentials like shoes, bags, and trimmers for grooming.

This was the fourth company to develop mobile phone chip processors. Many series were involved in Xiaomi such as max series, Note series; mix series, etc. This brand has all over 55 model smartphones, and 5 models of pad tablets.

This has become the largest mobile phone brand as it also produces a lot of supplements and additional features such as power bank, MI Talk, MI Talk, MI Wi-Fi, Cloud, Mi Box, etc.

All these products are present in more than 90 countries in the world. In the fourth quarter of 2019, it exceeded $490 million; overseas revenue accounting for 46.8% of total revenue.

This brand has 124.5 million units sold in 2019 with the latest release of Xiaomi Mi 10 launched globally in March 2020 and the best mobiles of Mi are Xiaomi Mi Note 10, Xiaomi Mi 9 and Xiaomi Mi 9 SE.

The cons here can be described as poor RAM utilization and software optimization with few bugs. The pros are very affordable prices, customizable operating systems, low-cost hardware with excellent specifications, and higher battery performance. You should read the article on hidden android features and setting to get more out of your smartphone.

5. OnePlus

Biggest Smartphone Brands in The World
Founded by Pete Lau and Carl Pei in 2013, this brand has headquarters in Shenzhen. This brand is owned by BBK electronics and it is present all over the world in 34 countries. In May 2018, the company premiered its flagship device, OnePlus 6 with Qualcomm technology.

It has the incorporation of Android P Beta on its OnePlus 6 Android Smartphone.

It took Amazon has its dedicated webpage to pre-order mobiles as carried over a few models in Xiaomi. The best-sold products were OnePlus 6, OnePlus 5T, OnePlus 5, OnePlus 3T, OnePlus 3. It has an overall revenue of US$1.4 billion in 2019.

The cons are removal of Marshmallow edition, less support without a common universal bus adapted charger whereas pros are such as function from Custom ROM developers, Dash charging, good features on camera and battery.


Biggest Smartphone Brands in The World
Founded by Tony Chen in 2001, headquartered in Dongguan(China), this brand is known for its best-amplified battery performance and octa-core processor. In China, OPPO A5 is the best-sold smartphone followed by A9 and A5s.In 2019, OPPO shipped and sold all over 119.8 units of smartphones all over the world.

This brand is also known for its smartphones, Blu-ray players, and other electronic devices.

OPPO was the top smartphone brand in China in 2016. Oppo is a subsidiary and part of BBK Electronics Corporation, along with Vivo, Realme, and OnePlus. Oppo’s sales went up by 80% at 21,524.6 crores in 2018-2019.

The cons of this brand are most of the models comprises of MicroUSB type B, retail store centric, and pros are such as custom ROMs and good storage management.

7. Vivo

Biggest Smartphone Brands in The World
Again a Chinese company founded by Shen Wei in 2009, headquartered in Dongguan. Oppo and Vivo are sister brands owned by the very same parent company Guangdong. This is owned by BBK Electronics that designs and manufactures smartphones, software services, and smartphone accessories.

Vivo entered the Electronics and telecom industry with landline phones and wireless phones. From 2011, Vivo started its smartphone business and in 2015, it became one of the Top 10 Mobile Phone Brands with a 2.7% share with the current market share is about 7.2% with 150 million units shipped.

The best Vivo model was Vivo iQOO3 and Vivo V17. This mobile is known for its best camera features.

The pros of this brand are of its Snapdragon 635 processor, beautiful display, sensors, smart screen accompanied with waterdrop notch, and its budget whereas the cons are lesser RAM specifications, delay in face unlock and non-removable battery setups.

8. Motorola

Biggest Smartphone Brands in The World
This is an American multinational telecommunications (formerly known as Galvin Manufacturing Corporation) company founded in 1928 by Paul and Joseph Galvin. This brand had a loss of $4.3 billion from 2007 to 2009.

Then the company was divided into Motorola Mobility and Motorola Solutions as two independent public companies, in 2011. Models that were bestsellers include Moto G7 Plus, Motorola Razr, Mate X, Moto Z4, Moto G8 Plus, Motorola One Action, Moto Z2 Force, Moto G7 Power, and Moto G7.

Even though Lenovo had acquisition on this brand and the division happened, Motorola’s annual sales are more than 30 million units and current revenue as $4.7 billion, making up 60% of the company's $7.9 billion in revenues for 2019.

The pros of this brand are screen resolution with excellent camera features all-round day and night, good build and design, faster battery charging, face recognition, and sensors whereas the cons are lesser RAM options and slowness in software updates.

9. Lenovo

Biggest Smartphone Brands in The World
Founded by Liu Chuanzhi in 1984, this brand has headquarters in Beijing. This brand is best known for its personal computers, tablets, smartphones, servers, electronic storage devices, etc. Popular Lenovo, mobile phone and smartphone models, are Lenovo Z2 Plus, Lenovo P2, Lenovo K6 Power, Lenovo Vibe K5 Note, Lenovo Vibe K5, Lenovo A5, Lenovo Z5, Lenovo Z5 Pro, Lenovo Z5 Pro GT, and Lenovo Z5s.

This brand had a gross of USD 45 billion in revenue in 2018. After the acquisition of Motorola brand, this brand company began to sell smartphones in 2012. For penetrating in the online retail space, Lenovo also launched an online-only sub-brand for smartphones called Zuk in China.

Some of the popular mobiles in Lenovo are Lenovo P Series, Lenovo K Series, Zuk Series, Lenovo A Series, Lenovo VIBE Series. It has a revenue of $3.81 in 2019 and has 22.1 million units sold.

The cons of this brand are poor RAM management, software updates that do not fix bugs, unknown SAR rating and weight whereas the pros are a faster processor, higher resolution and good camera features with large displays.

10. LG

Biggest Smartphone Brands in The World
LG Corporation, formerly Lucky-Goldstar, is a South Korean multinational company founded by Koo In-hwoi which has headquarters in Seoul. Some of the popular mobiles in LG are LGK61, LG V502 ThinQ 5G, LG W10 Alpha, LG Q70, LG Stylo 5, LG K41S, LGK51S, LG W10, and LG G8X ThinQ.

Though this brand performed an excellent performance in other electronics, in smartphones it does not reach an exceptional level where LG’s smartphone business recorded revenues of $1.12 billion in Q4 2019. The pros of this brand are OLED panel, good design, wireless charging, audio jack, SD slot, camera experience in low light whereas the cons are low-quality speakers, no autofocus, and battery life is not so competitive.

11. Nokia

Biggest Smartphone Brands in The World
Founded by three-tier group Fredrick, Leo, and Eduard in 1865 (one of the vintage) has the headquarters in Finland. This Finnish multinational company has branches in telecommunication, information technology, and Consumer Electronics Company.

Actually, in history, every individual has started their mobile experience with Nokia black-white series(1100), especially people who born in the 90s. It was the foremost mobile phone brand, but over the years, it lost market shares, especially with the rise of smartphones.

The best models in Nokia are Nokia 2.3, Nokia 110, Nokia 6.2, Nokia 4.2, Nokia 3.2, Nokia 8.1 and Nokia 220 4G. Its annual sales are 17.5 million smartphones with revenue of $ 1.7 billion in 2019. The pros of this brand are software updates of unique style, brand name, and quality, near-stock software and wide range whereas the cons of this brand are lack of power management, fewer features with accessibility, not user-friendly, and mediocre camera quality.

12. HTC

Biggest Smartphone Brands in The World
HTC is a consumer electronics company (headquartered in Taiwan) founded by Cher Wang on 15 May 1997. The leading innovation in smart mobile brand and experience design has brought up some of the best HTC phones are HTC U11+, HTC One, HTC U Play, and many more. The brand has come up with an inspiring best-in-class design and fantastic, game-changing mobile experiences for everyone across the world.

The pros of this brand are boom-sound speakers, display saturated with AMOLED, motion launch, dot view case, faster updates, and camera-resolution whereas the cons of this brand are less RAM storage levels, no optical image stabilization and no 4k Recording option available.

13. Google (Google Pixel)

Biggest Smartphone Brands in The World
It has been developed by Google LLC released in 2013 which runs on the Chrome/Android operating system. Pixel released smartphones with models such as Pixel2, Pixel 3, Pixel 3a, and Pixel 4. This brand was added with 1st generation Chrome book Pixel.

One of the most popular Google Pixel models is Google Pixel 4 XL is powered by octa-core Qualcomm Snapdragon 855 processor. Due to its non-affordable price and underwhelming battery performance this brand could not reach too high market revenue.

14. Asus

Biggest Smartphone Brands in The World
This is a Taiwan based hardware electronics company founded by Liao and Wayne in 1989, headquartered in Taipei. Various products from this brand are desktops, laptops, netbooks, mobile phones, networking equipment, monitors, projectors, motherboards, graphics cards, optical storage, multimedia products, peripherals, wearables, servers, workstations, and tablet PCs.The smartphones were released on generation wise in this brand as first, second, third, fourth, fifth, and sixth generations.

Some of the popular mobiles are Zenfone4, Zenfone AR, Zenfone Zoom, Zenfone 5, and 6 series. The body of the smartphone was found to be more asymmetrical and large with moderate camera features.

15. Realme

Biggest Smartphone Brands in The World
Founded by Sky Li in 2018, this brand has headquarters in Shenzhen, and though it is a very new release in the market it has a good reach in a lot of countries around the world. It has appeared in China as “OPPO Real”.

After the Indian and Taiwan market, this brand has been launched in 20 other markets in the world such as Australia, the United Kingdom, Spain, Russia, and Australia.

Some of the popular products are Realme1, Realme2, Realme2 Pro, Realme C1, Realme C2, Realme U1, Realme 3, Pro, Realme X, 3, 5i, X2, X2 Pro, Xt, Realme X2 Pro Master edition. This brand has enabled with 5G-enabled Flagship and punches display.

16. Honor

Biggest Smartphone Brands in The World
Founded by Ren Zhengfei, this brand has headquarters in Shenzhen. This brand has been founded in 2013 owned by Huawei technologies. This has special feature “hue-shifting glass backs” offering multiple angular gradients like a spectrum. In 2014, this brand expanded to many other countries around 74 including Europe, Japan, and India.

It has different series released such as Honor series, Magic Series, V Series, I Series, X series, S series, Lite series, Play Series, Note series, and Holly series.

The pros of this brand are this handles Oreo with an octa-core processor, good aspect ratio, 4-6GB RAM multitasking performances, good memory management, active noise cancellation and sensors whereas the cons of this brand are no display protection, no wireless charging support, has hybrid slim slot and poor stereo speakers, having no dust and water resistance.

17. Sony

Biggest Smartphone Brands in The World
Initially, the collaboration such as Sony Ericsson, individual Sony mobiles, and the recent Sony Xperia, this brand has its own audiences. This multinational telecommunications company founded in 2001 as a joint venture between Sony and Ericsson headquartered in Tokyo.

This brand, when released its mobile phones, experienced a very marginal role in the mobile market during the early 2000s whereas around 2010 all its handsets turned to Smartphones and most famous models such as Sony Xperia T, Sony Xperia TX, Z, ZL, E, and Z1.

The wide range of applications in this brand such as Lifelog, Xperia lounge, Playstation video, PS3 or PS4 remote play, TRACK ID, and Cyber-shot had attracted many audiences till present. Other accessories such as smart bands and wearable smartwatch were also displayed with the mobiles.

Other than these above mobiles, certain mobiles can be mentioned as exceptions which had good feedback/reviews in regional parts of the world. Those smartphones include Alcatel, Micromax, Lava, Nexus, Blackberry, ZTE, Vertu, Echo, Toshiba, etc.

These involve certain mitigation factors and also could not bust up into top charts due to its poor performance, low marketing strategies, abnormal hazardous issues, glitches, non-affordable prices, fewer ranges and models, and out-dated technologies.




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